Published May 24, 2025 Updated May 19, 20250 by KoreaProductPost Editor Is Your Skincare Routine Really Korean? The 2025 Checklist for Authentic K-Beauty If you’re an avid K-beauty enthusiast, then by now, you must have tried double cleansing, sheet masks, or a trending snail serum at some point. Or, m Read More
Published May 13, 2025 Updated May 12, 20250 by KoreaProductPost Editor Crucial K-Beauty Trends in 2025: A Complete Shift in Your Skincare If you have been an avid enthusiast of K-beauty trends for years, then brace yourself because 2025 will feel like a soft reset. No more 10-step routi Read More
Published May 10, 2025 Updated May 9, 20250 by KoreaProductPost Editor 5 Best Viral Korean Face Products in 2025 You MUST Have! Feeling ready to upgrade your skincare but not sure where to begin? You’ve probably seen Korean face and skincare products flooding your feed in 2025 Read More
Published May 5, 2025 Updated May 5, 20250 by KoreaProductPost Editor Skinny Brow Returns in 2025: BLACKPINK Rosé Is Leading the K-Beauty Revival! In a beauty culture obsessed with dewy skin and effortless glow, one thing is making a surprisingly sharp statement in 2025 K-beauty trend: your eyeb Read More
Published April 16, 2025 Updated April 15, 20250 by KoreaProductPost Editor Bold is Back: How Gen Z Is Reviving Colorful Eyeshadow in Korean Makeup Trends 2025 For years, the K-beauty landscape has been dominated by nudes and so-called natural colors and shades that blend to your skin, just enough to create Read More
Published April 15, 2025 Updated April 14, 20250 by KoreaProductPost Editor What Went Wrong with Innisfree? A Critical Look at Its Rebranding Failure Once the green goddess of K-beauty brand, Innisfree stood for everything the industry promised: eco-conscious formulations, nature-powered ingredient Read More
Published April 12, 2025 Updated April 9, 20250 by KoreaProductPost Editor Breaking Down K-Beauty Rumors: Does Spinach Really Suppress Appetite? If you’ve been scrolling TikTok videos or reading posts in social media and K-beauty communities, you must have realized that there’s a growing rumor Read More
Published December 8, 2024 Updated January 22, 20250 by Anyaa M Editorial: Insights from Reshbha Munjal – Unlocking the K-Wave How Korean Skin Clinic, KorinMi, is Changing Skincare Landscape? After an unexpected break, this month, I connected with Reshbha Munjal, founder a Read More
Published July 31, 2024 Updated July 30, 20240 by Ji-Min K-Beauty Craze: Semi-Permanent Aegyo-Sal Tattoo Sweep South Korea – Would You Try? Have you heard of the aegyo-sal makeup trend? Yes, it is that cute little tear pocket under your eyes that will guarantee cuteness overload! Recently Read More