Published April 16, 2025 Updated April 15, 20250 by KoreaProductPost Editor Bold is Back: How Gen Z Is Reviving Colorful Eyeshadow in Korean Makeup Trends 2025 For years, the K-beauty landscape has been dominated by nudes and so-called natural colors and shades that blend to your skin, just enough to create Read More
Published April 15, 2025 Updated April 14, 20250 by KoreaProductPost Editor What Went Wrong with Innisfree? A Critical Look at Its Rebranding Failure Once the green goddess of K-beauty brand, Innisfree stood for everything the industry promised: eco-conscious formulations, nature-powered ingredient Read More
Published April 14, 2025 Updated April 14, 20250 by KoreaProductPost Editor The New Era of Korean Sheet Masks – Why They’re Trending Again Globally Remember the iconic Korean beauty sheet masks that dominated the beauty scene a decade ago? They're back—but not how you remember them. Once a playfu Read More
Published April 13, 2025 Updated April 12, 20250 by KoreaProductPost Editor Korean Sunscreens Banned in US? The Truth Behind Regulation and Reality If you had to choose, what’s the one K-beauty products that you can’t ever live without? Well, for K-beauty enthusiasts who don’t just follow the tre Read More
Published April 12, 2025 Updated April 9, 20250 by KoreaProductPost Editor Breaking Down K-Beauty Rumors: Does Spinach Really Suppress Appetite? If you’ve been scrolling TikTok videos or reading posts in social media and K-beauty communities, you must have realized that there’s a growing rumor Read More
Published April 7, 2025 Updated April 7, 20250 by Ji-Min ILLIYOON X Hello Kitty – Adorable Skincare Collaboration To Delights Fans Celebrate the adorable partnership of ILLIYOON x Hello Kitty with this exclusive skincare range, designed to soothe sensitive skin while delighting f Read More
Published April 2, 2025 Updated April 2, 20250 by Anyaa M K-Beauty’s Triumph: Korea Becomes Top Cosmetics Exporter to the U.S. Last year, South Korea achieved a significant milestone by overtaking France as the leading exporter of beauty products to the United States, the wor Read More
Published March 8, 2025 Updated March 7, 20251 by Anyaa M Powerful & Beautiful: 10 Women-Owned K-Beauty Brands to Know As we come to celebrate International Women's Day, we dedicate this post to celebrate women in the beauty industry. There are several K-beauty brands Read More
Published March 2, 2025 Updated March 1, 20250 by KoreaProductPost Editor Sulwhasoo Selects YoonA for New Face of Best-Selling Serum – Where to Buy? When two timeless beauties come together, it’s an experience you don’t want to miss! Just like peanut butter and jelly and your favorite K-drama with Read More
Published March 1, 2025 Updated March 1, 20250 by Anyaa M Editorial: Insights from Johanna Rönkkö K-Beauty's Success in Europe In our most recent interview for the event, “Unlocking the K-Wave”, Johanna Rönkkö, CEO of Nordic Beauty In Read More
Published February 27, 2025 Updated February 23, 20250 by Anyaa M K-Beauty and Inclusivity: The Industry’s Next Big Shift From limited shades to diverse offerings—explore how K-Beauty is transforming to meet the needs of a global audience demanding inclusivity. Key Ta Read More
Published February 19, 2025 Updated February 19, 20250 by Anyaa M Mamonde x Tom and Jerry Collab – A Perfect Mix of Fun and Skincare Celebrating 85 Years of the Iconic Duo Get ready for cuteness overload! Mamonde x Tom and Jerry collab brings limited-edition skincare and exclusive merchandise. Get ready for a wild ri Read More
Published February 15, 2025 Updated February 19, 20250 by KoreaProductPost Editor Presenting Makeup Revolution to the MZ: Banila Co. x BABYMONSTER Prepare yourself, K-pop beauty enthusiasts as Banila Co. is getting ready to break into the MZ generation in an innovative collaboration with K-pop 5 Read More
Published February 10, 2025 Updated February 10, 20250 by Ji-Min Valentine’s Day K-Beauty: The Best Blush for a Romantic Glow Blush your way into Valentine’s Day with these K-Beauty must-haves! Discover the cutest heart-shaped blush for a dreamy, romantic look. Valentine' Read More
Published February 6, 2025 Updated February 7, 20250 by Anyaa M Olive Young Hits A New High: 100+ Brands Surpass 100 Billion KRW In Sales CJ Olive Young, hits a record with 100 brands in its stores surpassing 100 billion KRW ($75 million) in annual revenue in 2024! Key Insights Read More
Published February 4, 2025 Updated February 2, 20250 by KoreaProductPost Editor 5 Essential Korean Beauty Products for Ultimate Kpop Concerts Experience Picture this: the lights dim, the crowd erupts in cheers, and your favorite Kpop idols appear on stage. You’ve waited weeks—maybe even months—for thi Read More
Published February 4, 2025 Updated January 31, 20250 by Ji-Min The Ultimate Guide to the Best Korean Hand Creams The skin on your hands is under constant stress - it deserves some TLC with some of the best Korean hand creams in the market! While most of us t Read More
Published January 30, 2025 Updated January 31, 20250 by Anyaa M Ingredient Spotlight: Ginseng in K-Beauty Products – A Noteworthy Moisturizing and Revitalizing Ingredient Ginseng is quite well-known as a traditional herbal ingredient from ancient times and now you can use it in your daily K-beauty products for best ben Read More
Published January 23, 2025 Updated January 23, 20250 by Anyaa M Ingredient Spotlight: Glycolic Acid in K-Beauty Products – For Firmer and Smoother Skin Glycolic acid has become a game-changer in the world of K-beauty, offering a powerful solution for achieving firmer, smoother skin. It is a key ingre Read More
Published January 6, 2025 Updated January 4, 20250 by KoreaProductPost Editor Olive Young x “Squid Game” Season 2 Collab: What’s in It? Who would’ve thought that K-beauty and a heart-pounding Netflix series would collide in such a fun, creative way? If you’re a fan of Olive Young and Read More