K-Style Expo Q1 2026 returns as a virtual pitching event connecting Korean lifestyle startups with global investors and strategic partners.
Korean lifestyle startups are increasingly being viewed not just as cultural exports, but as scalable global businesses. From beauty, fashion, and food to content and digital platforms, K-Lifestyle brands continue to attract international attention. They are moving beyond trend-driven demand towards long-term market positioning.
Against this backdrop, K-Style Expo Q1 2026 will take place on March 25 as a virtual investor-focused pitching event. It will bring together early- and growth-stage Korean startups with global investors seeking exposure to the sector.
Organized by beSUCCESS Media Group, in collaboration with KPOPPOST and KoreaProductPost, the quarterly expo has positioned itself as a curated meeting point between founders and investors interested in the commercialization of Korean cultural innovation.
What Is K-Style Expo Q1 2026?
K-Style Expo is a quarterly investor-focused pitching event designed to bridge Korean lifestyle startups with global capital and strategic partners. Each edition curates a small group of startups and investors to encourage meaningful interaction, targeted feedback, and concrete business opportunities.
Unlike large-scale conferences, K-Style Expo emphasizes a focused format, selecting a limited number of startups across K-Beauty, K-Fashion, K-Food, K-Content, and digital lifestyle segments. Each participating startup presents its business model and growth strategy, followed by direct investor engagement.
The Q1 2026 edition comes at a time when global investors are reassessing consumer and lifestyle investments. There is increased attention on brands that combine strong IP, cross-border appeal, and scalable distribution. For Korean startups, access to global capital and strategic partners remains a key challenge—one that platforms like K-Style Expo aim to address.
Event Overview
- Date: Wednesday, March 25, 2026
- Time: 4:00 PM – 6:00 PM (KST)
- Format: Online (Zoom)
- Register: Luma
The program includes opening remarks, a keynote session, investor introductions, and startup pitch presentations followed by live Q&A.
Event Highlights
Participants can expect a concise, investor-driven agenda, including:
- Opening Remarks by beSUCCESS Media Group
- Keynote Session from an industry expert (to be announced)
- Investor Introductions, offering insights into current investment focus areas
- Startup Pitch Sessions, where selected startups present their business models and growth strategies, followed by direct Q&A with investors
The event is designed to maximize efficiency and relevance for both founders and investors, with limited pitching slots to ensure focused engagement.
Startup Pitching & Participation
A curated group of startups operating in K-Lifestyle sectors will be selected to pitch during the event. Participating startups gain:
- Exposure to global VCs, angels, and strategic investors
- Direct feedback from active investors
- Opportunities for post-event follow-up and partnership discussions
Sectors of focus include:
- K-Beauty and personal care
- K-Fashion and lifestyle brands
- K-Food and consumer products
- K-Content, tech, media, and creator platforms
- K-Gaming, digital entertainment, and education platforms
Why Investors Should Attend
As global demand for Korean lifestyle products continues to mature, investors are increasingly seeking companies with clear international expansion strategies and defensible brand positioning. K-Style Expo Q1 2026 offers investors early access to startups positioned at the intersection of culture, commerce, and technology.
Post-Event Opportunities
Following the event, select startups may receive additional support, including curated investor introductions and media exposure through beSUCCESS and its global media partners, helping extend momentum beyond the pitch session.
Registration Information
Attendance is open to investors, founders, and ecosystem stakeholders. Startups interested in pitching and investors seeking to participate can register via the official event page on Luma.
K-Style Expo Q1 2026 continues the mission of connecting Korean cultural innovation with global capital—creating a space where ideas, brands, and investment intersect.
Stay tuned for announcements on keynote speakers, judges, and the selected startups.
