Published May 13, 2025 Updated May 12, 20250 by KoreaProductPost Editor Crucial K-Beauty Trends in 2025: A Complete Shift in Your Skincare If you have been an avid enthusiast of K-beauty trends for years, then brace yourself because 2025 will feel like a soft reset. No more 10-step routi Read More
Published May 10, 2025 Updated May 9, 20250 by KoreaProductPost Editor 5 Best Viral Korean Face Products in 2025 You MUST Have! Feeling ready to upgrade your skincare but not sure where to begin? You’ve probably seen Korean face and skincare products flooding your feed in 2025 Read More
Published May 7, 2025 Updated May 6, 20250 by KoreaProductPost Editor Laneige Rise to the Top: How Smart Product Expansion Made It an Olive Young No.1 Brand As an avid K-beauty enthusiast, what do you think that makes a brand a true phenomenon? Is it the model? The packaging? Or a little bit of both? Well Read More
Published May 6, 2025 Updated May 6, 20250 by Ji-Min Clio’s Harry Potter Makeup Collection Casts a Global Spell Clio Cosmetics enchants the beauty world with its Harry Potter collection, achieving record sales and planning global expansion with new collabs in 2 Read More
Published May 6, 2025 Updated May 5, 20250 by KoreaProductPost Editor Less is Now A LOT More! The New Steps in 2025 Korean Skincare Routine There was a time when our vanities looked more like apothecaries. Bottles of essence, stacks of sheet masks, rows of ampoules. Well, at the time, you Read More
Published April 15, 2025 Updated April 14, 20250 by KoreaProductPost Editor What Went Wrong with Innisfree? A Critical Look at Its Rebranding Failure Once the green goddess of K-beauty brand, Innisfree stood for everything the industry promised: eco-conscious formulations, nature-powered ingredient Read More
Published April 14, 2025 Updated April 14, 20250 by KoreaProductPost Editor The New Era of Korean Sheet Masks – Why They’re Trending Again Globally Remember the iconic Korean beauty sheet masks that dominated the beauty scene a decade ago? They're back—but not how you remember them. Once a playfu Read More
Published April 13, 2025 Updated April 12, 20250 by KoreaProductPost Editor Korean Sunscreens Banned in US? The Truth Behind Regulation and Reality If you had to choose, what’s the one K-beauty products that you can’t ever live without? Well, for K-beauty enthusiasts who don’t just follow the tre Read More
Published April 10, 2025 Updated April 8, 20250 by Anyaa M The Rise of K-Beauty in Japan: A New Era in the Cosmetics Industry From Family Mart to Loft, K-beauty is everywhere in Japan. Find out what’s fueling K-beauty’s explosive growth and what it means for the future of be Read More
Published April 7, 2025 Updated April 7, 20250 by Ji-Min ILLIYOON X Hello Kitty – Adorable Skincare Collaboration To Delights Fans Celebrate the adorable partnership of ILLIYOON x Hello Kitty with this exclusive skincare range, designed to soothe sensitive skin while delighting f Read More
Published March 30, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: FEMMUE – The Korean Skincare Brand Bringing Floral Therapy to Your Routine Looking for high-performance, flower-powered K-Beauty? FEMMUE’s botanical formulas deliver hydration, radiance, and skin nourishment like never befor Read More
Published March 23, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: Parnell – The Eco-Friendly K-Beauty Brand Making Waves Parnell’s skincare formulas merge natural botanicals with cutting-edge technology. From serum cushions to body mists, discover why beauty lovers swea Read More
Published March 19, 2025 Updated March 10, 20250 by Anyaa M Ingredient Spotlight: Papaya in K-Beauty Products – A Superfruit for Glowing Skin K-Beauty is famous for harnessing the power of natural ingredients, be it snail mucin or bee venom, to create effective and gentle skincare solutions Read More
Published March 16, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: PESTLO – The K-Beauty Brand Combining Tradition with Innovation Looking for clean, effective K-Beauty skincare? PESTLO merges traditional herbal remedies with modern technology for powerful, skin-friendly solution Read More
Published March 12, 2025 Updated March 10, 20250 by Anyaa M Ingredient Spotlight: Collagen in K-Beauty Products – A Magical Treatment for Wrinkles Using K-beauty products infused with collagen can transform your skincare by providing intense moisturization and slowing down skin aging. It's be Read More
Published March 9, 2025 Updated March 9, 20250 by Anyaa M Brand Focus: KRAVEBEAUTY – The K-Beauty Brand That Ditches the Hype KraveBeauty promotes healthy skin with a ‘less is more’ philosophy. Discover why this Korean beauty brand is a favorite among skincare lovers! KRA Read More
Published March 8, 2025 Updated March 7, 20251 by Anyaa M Powerful & Beautiful: 10 Women-Owned K-Beauty Brands to Know As we come to celebrate International Women's Day, we dedicate this post to celebrate women in the beauty industry. There are several K-beauty brands Read More
Published March 4, 2025 Updated March 5, 20250 by Anyaa M Ingredient Spotlight: Yuza (Yuzu) in K-Beauty Products – A Treasurable Skin Enhancing Ingredient One of the most prominent aspects of Korean skincare is that it offers the finest blend of skin-refining ingredients for providing a glass-like compl Read More
Published March 2, 2025 Updated March 1, 20250 by KoreaProductPost Editor Sulwhasoo Selects YoonA for New Face of Best-Selling Serum – Where to Buy? When two timeless beauties come together, it’s an experience you don’t want to miss! Just like peanut butter and jelly and your favorite K-drama with Read More
Published March 1, 2025 Updated March 1, 20250 by Anyaa M Editorial: Insights from Johanna Rönkkö K-Beauty's Success in Europe In our most recent interview for the event, “Unlocking the K-Wave”, Johanna Rönkkö, CEO of Nordic Beauty In Read More