Introducing MIMO by Mamonde – a new clean beauty brand by Amorepacific with simple, effective skincare essentials tailored for Generation ZAlpha.
Under the umbrella of K-beauty giant, AMOREPACIFIC, MIMO by Mamonde is a Daiso-exclusive brand for skin concerns of Generation Z and Alpha. It was launched in September 2024 in Daiso with two main product lines – Rosy Hyalon Line and Peony Tirol Line.
All you need to know about MIMO by MAMONDE
It is a minimalist clean K-beauty line of products to cater to skin concerns of younger consumers, specifically Gen Z and Gen Alpha. The parent brand, Mamonde, is a premium skincare line originating in 1991. It is very popular among K-beauty fans for its floral formulations.
With this launch, the brand aims to cater to the younger generation with an effective and streamlined approach to skincare. It tackles the biggest skin worries of the Generation Zalpha, born between the mid-1990s and early 2000s. And the approach to this is like fast fashion – the most expensive product in the brand portfolio retails for KRW 5,000 or less than USD 4!
The skincare brand, MIMO by MAMONDE, has sold a whopping 1 million units in just four months after its launch in Daiso, a fixed price household goods store! And that’s just after selling a total of 8 SKUs. The brand has become a social media sensation, with rave reviews praising its effectiveness.
MIMO by MAMONDE has opened an experiential showroom in the Daiso store in Marine City, Haeundae, Busan. This is the biggest Daiso store in Busan. The showroom has been open since last year and lets customers try out all eight MIMO by MAMONDE products.
Most popular products by K-skincare brand MIMO by MAMONDE
The Rosy Hyalon Line gives you instant hydration with MAMONDE’s special flower ingredients. It includes mask, toner, ampoule, and cream. And the Peony-Tinol Line is like a pore-fixing superhero! It has all the products related to pore-related and excess sebum issues, namely ampoule, pore pad, cleansing foam, and spot treatment balm.
And as for getting your hands on these products, that might be a bit difficult as they are Daiso exclusive. You may find some third party sellers who are reselling online.
Rosy Hyalon Line
The ‘Rosy Hyalon Line’ combines the heritage floral ingredients that are inherently a part of Mamonde with practical skincare ingredients. Together, they are perfect for delivering immediate moisture to the skin. There are four products in this line – Rosy Hyalon Liquid Mask, Rosy Hyalon Moist Toner, Rosy Hyalon Moist Ampoule, and Rosy Hyalon Moist Cream. Each product can be used on its own, but they’re meant to work together to give you the best results.
- ‘Rosy Hyalon Liquid Mask’ – Gently exfoliates dead skin cells while providing moisture.
- ‘Rosy Hyalon Moist Toner’ – Contains 97.9% hydrating ingredients for optimal skin hydration.
- ‘Rosy Hyalon Moist Ampoule’ – Replenishes moisture deep within the skin.
- ‘Rosy Hyalon Moist Cream’ – Offers exceptional layering effect for longer hydration.
Peony Tinol Line
The Peony Tinol Line is perfect for all the pore-related issues because of excess sebum in younger generation, especially in teens and those in their twenties. The four amazing pore targeting products in this line are Peony Tinol Pore Ampoule, Peony Tinol Pore Pad, Peony Tinol Trouble Cleansing Foam, and Peony Tinol Trouble Balm.
- ‘Peony Tinol Pore Ampoule’ – Highly effective for pore care and minimizing their appearance.
- ‘Peony Tinol Pore Pad’ – Features elastic pads that provide targeted pore care in the butterfly or T zone mainly.
- ‘Peony Tinol Trouble Cleansing Foam’ – Clears pores of sebum and impurities.
- ‘Peony Tinol Trouble Balm’ – Soothes troubled areas of the skin.
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